2026 11th Birthday Sale Extended up to 50% off selebcted Bikes.

To comemorate the shop’s 11th Birthday, Yes we have been here over 11 years we are having a huge sale with upto 50% off bikes. Get in touch to secure your special price.

SE Bikes Update

New models are arriving in September and we are taking pre-orders now, give us a call on (03) 9077 1813 and we’ll let you know what available and estimated arrival dates.

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My name is Steve White and I am the owner of White's Bikes, which I established in 2015. I run my shop along with my excellent staff Ellie, Joel. We are conveniently located just off the Capital City Trail on St Georges Rd, Fitzroy North. 

I come from a cycling background, having raced track, road and MTB at state and national level and competed in multiple World Championships in MTB. My passion for bicycles led me to pursue a career in bicycle mechanics, sales and store management at many of Melbourne's leading bicycle stores across the last thirty years. 

White’s Bikes is an Orbea, Fuji, Soma, Breezer and SE Bikes dealer.

At White's Bikes we focus on expert repairs and specialised knowledge and advice. We can custom build both bikes and wheels to your specifications. We have specialist expertise in repairing, servicing and installing internal gear systems such as Rohloff and Shimano. We can also get your suspension serviced and running again whether it’s a modern setup or vintage suspension unit. 

Whether you're a weekend rider, a commuter or a competitive cyclist, I cater to all needs. 

Come in and see us at White's Bikes today!